Digital Marketing⭐ Admissions Open 2026

Social Media Marketing

Learn to plan, publish and optimize social campaigns using audience research, content strategy, paid promotion, community management and performance analytics.

Campus & Online Live ClassesIndustry-Recognized CertificateHands-on Lab & Project Work

Enroll via WhatsApp Request Schedule & Fee Info

Comprehensive Curriculum

What you will learn in this course

Structured step-by-step learning modules designed around real industry demands.

01Social strategy, goals and channel selection

02Audience personas and content planning

03Creative formats and publishing calendars

04Community engagement and moderation

05Paid campaign structure and targeting

06Lead-generation and conversion concepts

07Analytics, KPIs and reporting

08Optimization and brand consistency

Practical Competencies

Job-Ready Learning Outcomes

By completing this program, you will gain verifiable hands-on capabilities:

Build social media strategies

Plan engaging content

Launch targeted paid campaigns

Measure and improve campaign performance

How You Will Learn at PIMAT

PIMAT focuses on 80% practical hands-on exercises combined with 20% fundamental concept delivery. You will work on live scenario assignments, guided instructor walkthroughs, and portfolio projects in state-of-the-art computer labs in Johar Town, Lahore or via interactive live online streams.

Quick Enrollment

Ready to Start Learning Social Media Marketing?

Classes are starting soon. Reserve your seat, check the upcoming batch timetable, and speak with our course instructor.

Chat with Instructor